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Hello Hiring Manager,

As you will find on my resume, I have had a variety of experiences with many different roles in graphic design, marketing, and branding from my time at JD Byrider to my time at Howenstine Designs as a solo entrepreneur, I am looking to make the next step in my career by leveraging my brand strategy and creative execution skills to deliver solutions to both businesses and customers in a fast-pace environment.

As a prospective employee, I can immediately bring the following qualities to the team:

Creative Thinking & Strategy: During my time at Howenstine Design as a brand strategist and graphic designer, I created a brand strategy workshop to understand their business goals and needs for objective-driven solutions. Shupe Rehab and Performance’s founder brought me in to lead the brand strategy workshop for his start-up. During our workshop we used a number of models, exercises, and frameworks to define their company personality, customer needs, and market gaps so we could successfully position themselves against competitors. The success of this process created the foundation on which all other business decisions will be made—from where to allocate their money to marketing messaging. Through this process, I was able to engage my creative thinking skills based on research and teamwork in order to present a list of prioritized, highly valuable solutions and recommendations.

Creative Design & Execution: By fully understanding every aspect of Shupe Rehab and Performance, we were able to quickly decide on the best marketing tactics and trends to execute their marketing plan. Knowing both the company’s needs and the preferences of its target demographic, we were able to develop creative for their marketing material. I was able to use these assets to effectively communicate their message by using my best-in-class design skills to build everything from:

  • Creative Campaigns
  • Brand Identity
  • Brand Strategy
  • Collaboration
  • Presentation Decks
  • Creative Direction
  • Digital Design
  • Brand Stories
  • Print Collateral
  • New Business Development
  • Web Design
  • Marekting Materials

Portfolio

Taylor
HOwenstine